
2024-12-13
Best practices
Why do some companies grow faster than others?
This is a question that has long intrigued business leaders, market researchers, and investors. The key to the answer does not lie in a single factor but in the synergy of many elements that together build a competitive advantage. When I asked ChatGPT about this, it pointed out more than 15 factors such as innovation, market knowledge, flexibility, competitive pricing strategy, and easy access to capital. Many of these factors apply to startups, especially those that achieve "unicorn" status. Companies valued at at least one billion dollars.
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