Engineering Industry Projects and the Break-even Point


Profitability is a recurring theme in all advanced management textbooks. The relationship between revenue and costs is crucial for business efficiency analysis. In professional services firms, particularly in the engineering sector. And this is especially important given that a significant portion of costs is variable. Therefore, it is worth discussing the concept of the Break-even Point in Engineering Industry Projects. This is particularly relevant in the context of projects undertaken by such organizations.

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advertising-agencies

Measuring the Value of Creativity in Advertising Agencies


Creativity is an almost sacred concept in the world of advertising. Few industries depend so heavily on the value of their employees' "heads." It is no coincidence that creative directors are among the highest-paid in advertising agency structures. Spectacular campaigns bring attention and build the agency's brand. However, one must not forget that advertising agencies are businesses that must generate profit. For management, the main challenge is that the uniqueness of projects does not always align with their profitability.

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What to measure as KPI in organization from engineering industry in 2025


Employee efficiency has always been a key focus for organizations. In most cases, it has been possible to transfer adopted metrics between organizations when an individual worked in a defined, repetitive position. However, when comparing different companies, determining what constitutes a key performance indicator (KPI) in their specific case becomes a challenge. On the one hand, universal indicators include profit, revenue, and costs. However, metrics stemming from organizational culture are not as easily quantifiable.

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How do CRM systems support your business relationship with customers?


In today's dynamic business world, building lasting and valuable customer relationships is key to success. In this context, CRM (Customer Relationship Management) systems have become invaluable tools that support companies in managing customer interactions, enhancing their satisfaction and loyalty. Implementing CRM not only allows for more efficient sales activities but also helps develop long-term relationships based on trust and understanding of customer needs.

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