2025-11-12

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Customer Experience (CX) Begins in the Back Office. How Does an ERP System Influence the Speed and Quality of Customer Service?

ERP a szybkość i jakość obsługi

Customer Experience (CX) Begins in the Back Office. How Does an ERP System Influence the Speed and Quality of Customer Service?

Excellent customer service doesn’t start on the helpline or in the sales department it begins in the company’s back office. This is where everyday processes shape the true Customer Experience (CX). Although ERP systems are often associated with accounting or warehouse management, they have become key tools in building positive customer experiences. If you want your company to be perceived as modern, fast, and reliable, it’s time to look at ERP from a completely new perspective.

Table of Contents:

  • Why is an ERP system the foundation of modern Customer Experience?
  • Key ERP features that improve the quality and speed of customer service
  • The most common challenges when implementing ERP in the context of customer service
  • Data integration and automation – how ERP builds an advantage in Customer Experience
  • How to start improving CX with ERP

Why is an ERP system the foundation of modern Customer Experience?

ERP systems integrate all company processes and data, eliminating information chaos and downtime. As a result, every department from the warehouse to customer service works like a well-coordinated orchestra. Customers gain confidence that their orders will be processed quickly and that all information will be consistent and up to date. As some industry experts say: “ERP is the heart of the company – without it, smooth and predictable service is hard to achieve.”
You can also implement Maconomy—another excellent solution that can be useful right from the start.


Key ERP features that improve the quality and speed of customer service

It’s worth knowing the core features that help further enhance and accelerate customer service. With these capabilities, everything becomes more intuitive:

  • order automation – customers don’t have to wait for manual confirmations,
  • quick access to customer history – consultants have all information at hand,
  • communication channel integration – email, phone, and chat in one place,
  • reporting and analytics – fast response to customer needs.

Thanks to these features, response times can be reduced by up to 50%, and the number of errors drops to a minimum. This is a recommended solution for companies that want to implement modern tools while continuing to grow their business at the highest level.


The most common challenges when implementing ERP for customer service

Even the best solutions don’t always get instant approval. Here are the most common challenges that appear during ERP implementation aimed at improving customer service:

  • employee resistance to change,
  • integration with existing systems,
  • implementation and maintenance costs.

How to overcome them? The key is to engage the team from the very beginning, choose a flexible system, and rely on support from an experienced implementation partner. Remember: a well-implemented ERP is an investment that pays off quickly.


Data integration and automation – how ERP builds an advantage in Customer Experience

Centralized data ensures that every employee has access to the same, up-to-date information. Process automation from orders to claims eliminates errors and speeds up service. For example: automatic SMS notifications about order status or automated invoice generation. These are the details that create a competitive edge and foster customer loyalty.


How to start improving CX with ERP?

  1. Identify the processes that have the biggest impact on customer experience.
  2. Choose an ERP system that can be easily integrated with other tools.
  3. Engage your team in the implementation process training is essential!
  4. Measure the results: response time, number of complaints, customer satisfaction levels.

Better Customer Experience is within reach you just need to rely on modern tools and conscious process management. It’s worth analyzing everything from the start and selecting the best solutions tailored to your industry and your company. This gives you the confidence that each feature truly serves you 100%.

If this topic has interested you, feel free to share your opinion.

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